customer satisfaction analysis
Satisfied customers form the most important foundation for a company’s long-term success:
They talk positively about the company and recommend it further. This positive attitude enhances the interest in other offers and leads to a lower price sensitivity. On top of that, it is usually easier and less costly to retain an existing customer than to win a new one.
We measure important dimensions of customer satisfaction and create customer typologies that give you a comprehensive overview of the status quo of your customers’ satisfaction.
We analyze the importance of specific topics and aspects of customer satisfaction and identify the factors that lead to enthusiasm or dissatisfaction. By comparing your company with relevant competitors, we identify strengths and weaknesses.
Based on these analyses, we provide specific recommendations on the measures you should focus on in order to fundamentally increase customer satisfaction levels.